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CRASH COURSE: Facebook Custom Audiences

https://youtu.be/lIhYUeQG9vU Getting Started With Facebook Custom Audiences Leave no doubt, people are talking a lot about Facebook/Instagram advertising in 2020. They’re talking about the power that it has and the capabilities it has in targeting the right audience. But how can you leverage your data for Facebook advertising? How can you leverage your company’s customer list(s) in order to target…

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What Is Retargeting/Remarketing?

An Intro To Remarketing https://www.youtube.com/watch?v=fryX2j8LB6Y& Have you ever been browsing the internet, shopping for a product or service?  Let's say you are searching online and browsing websites for a specific car you want to buy or a hotel for a vacation you’re planning on taking. You may be price checking or seeing what’s out there for a future purchase.  Then,…

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3 Ways To Double Your Business Using Facebook Ads

https://www.youtube.com/watch?v=JvimWRJuZ6c&feature=youtu.be 1) A/B Testing  The more you split test, the better results you’re going get with your Facebook campaigns. Not only will you get better results, but you’ll also be spending your ad budget a lot more wisely.  But what is A/B testing? Well, its essentially the method a marketer uses to test different campaign elements against each other. Say…

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