Why RenewityRMA Outsourced Their Marketing to Sidi.io

“You end up getting a whole team working for you at the price of hiring one marketing person.” - Steve McNally, CEO at RenewityRMA RenewityRMA develops software that helps manufacturing companies manage and track their wholesale operations. Steve McNally, CEO at RenewityRMA, was looking for a company that could help handle the technical aspects of his marketing when he…

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Do I Have To Be A Good Writer To Market My Own Business?

Many of the most effective low-cost marketing strategies require writing. But what can a small business owner do if they're not much of a writer? Can they still market their business themselves on a shoestring budget? Marketing is a form of communication and you do need to be able to write well to communicate effectively. So what do you do…

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On Writing Well by William Zinsser – Sidi.io Book Review #3

https://youtu.be/YqyzRSOwW2I Our team at Sidi.io gathered together at the beginning of November for our third Book of the Month discussion. The new initiative encourages our team members to read a specially selected book and meet about it every month. The book for November was “On Writing Well by William Zinsser". Here is my opinion as a Content Marketing Specialist on…

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